Talk of the ever-ambiguous digital cloud is at the forefront of many conversations, but few really understand the impact of cloud-based technologies on the music industry. The goal of this panel will be to give artists and industry professionals alike a practical understanding of the cloud and how they can utilize cloud based technologies to improve their existing work-flows and business models. This panel will take a holistic look at the process of music commercialization from creation to preservation, what technologies are currently available and what we can expect in the future.